ABRAKADABRA BRAND-O-METER

• • • You've built a product. Maybe even a business.
    • But are you building a brand with long-term value? 
    • Are you nurturing a brand or just selling a product?

What drives your sales?

If sales come from visibility, not loyalty - your brand story needs work.

Does your brand have a clear identity (name, packaging, tone)? Does your brand stand out?

Memorable identity drives margin.

Do you know your customer well?

Precision builds connection.

Have you invested in your brand’s strategy?

No direction = wasted potential.